Quick-commerce giant Blinkit has received a fresh infusion of ₹1,500 crore from its parent company, Zomato, as it looks to expand operations and strengthen its position in the highly competitive instant-delivery market.
With the rise of on-demand services, quick-commerce platforms have seen explosive growth, catering to urban consumers who prioritize convenience and speed. Blinkit, which competes with Swiggy Instamart and Zepto, plans to use the funding to improve logistics, expand its delivery fleet, and increase its presence in new cities.
Industry analysts suggest that this investment is part of Zomato’s broader strategy to dominate the quick-commerce space, ensuring that Blinkit remains ahead of its competitors. With consumer expectations shifting toward faster and more efficient deliveries, the battle for market leadership is set to intensify in the coming months.