Today marks the highly anticipated launch of the Apple iPhone 15 series and the new Apple Watch, set to take place at the ‘Wonderlust’ event, live from Apple Park in Cupertino, California. Additionally, Apple may unveil the release schedule for its latest operating systems, including OS 17, iPadOS 17, watchOS 10, and tvOS 17.

Apple Launch Today, iPhone 15 Series To Be Launched At Apple Annual Event

Event Time:

The Apple iPhone 15 event is scheduled to commence at 10:30 PM IST.

How to Watch the Livestream:

Apple is expected to livestream the iPhone 15 launch event on its official website and YouTube channel. It will also be accessible through Apple’s dedicated Events page and the Apple TV app.

What Apple is Launching Today:

Apple is likely introducing four new iPhone models: iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. Alongside these, two new Apple Watch models, namely Apple Watch Series 9 and Apple Watch Ultra 2, are expected to be unveiled. Additionally, there may be a new edition of AirPods Pro in the lineup.

Notable Changes Coming to iPhone 15 and iPhone 15 Plus:

The standard iPhone models for 2023, iPhone 15, and iPhone 15 Plus, are rumored to feature Dynamic Island technology and a 48MP camera. They might run on the A16 Bionic processor, the same chip powering the iPhone 14 Pro models. Speculations suggest a slimmer bezel design for a more edge-to-edge display appearance.

Major Upgrades Expected for iPhone 15 Pro and iPhone 15 Pro Max:

The iPhone 15 Pro and iPhone 15 Pro Max are anticipated to undergo design changes, featuring a more rounded edge design with a titanium body, replacing the current steel. These models are likely to run on the A17 Bionic processors based on TSMC’s advanced 3-nanometer manufacturing process. A camera upgrade may include the addition of a Periscope lens. Notably, the mute switch in the Pro models may be replaced with an “Action Button” with various configurable functions, including acting as a camera shutter button.

iPhone 15 Series Pricing:

Reports suggest a possible price increase for the iPhone 15 Pro models, with estimates ranging from an additional $100 to $200 for the Pro lineup. However, the pricing for the base models is expected to remain unchanged.

Apple Watch Series 9 Processor Upgrade:

Apple is likely to introduce a processor upgrade for the Apple Watch Series 9, expected to be equipped with the S9 chip. The Apple Watch Ultra 2 may also receive the same chip upgrade. Furthermore, improvements may be made to the heart rate sensor on both watches.

Expected Launch Dates:

Following recent years’ patterns, the new iPhones are likely to be available for pre-orders the Friday following the launch event and officially on sale the subsequent week. If this holds true, pre-orders for the iPhone 15 series are expected to commence on September 15, with the devices going on sale on September 22.


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