Marks entry into automotive aerosol market with sustainability and innovation focus
Johor Bahru, Malaysia | November 3, 2025:
In a move signalling its next growth phase, Samurai Paint has announced its entry into the automotive coatings segment with the launch of a dedicated car spray paint series. The new line leverages the company’s established expertise in motorcycle spray coatings while incorporating advanced colour-matching aerosol technology designed for DIY and professional automotive use.
The announcement coincided with the inauguration of Samurai Paint’s new global headquarters in Johor Bahru, Malaysia. The modern facility includes integrated livestream studios, enabling the brand to connect with customers and distributors in real-time, alongside initiatives promoting sustainability and aerosol recycling.
“This launch represents our evolution beyond motorcycles, bringing precision colour technology to car owners and small workshops,” said a company spokesperson during the event.
Focus on Innovation & Sustainability
The new product line reflects growing demand for customised, tech-driven coating solutions, particularly within Southeast Asia’s booming aftermarket automotive segment. Samurai Paint’s sustainability measures—such as reducing aerosol waste and implementing eco-friendly packaging—further position it as a responsible and forward-looking brand.
Industry Insight — What It Means for Coating Manufacturers
The expansion by Samurai Paint highlights a trend of niche coating players branching into adjacent markets through innovation and product diversification.
For manufacturers like Rabbit Coat, which already has a robust portfolio of 3,000 formulations, this development signals rising opportunities in aftermarket and consumer-driven coating applications—from DIY aerosol coatings to automotive accessories and small-scale refinishing solutions.
Such diversification could open new business verticals while reinforcing R&D-driven differentiation in both industrial and consumer coating markets.